On ApparelIt’s not just a love of running that former top athlete Olivier Bernhard and his friends David Allemann and Caspar Coppetti share. They’re all also dedicated to developing a perfect product. The basic concept – cushioned landing, firm take off – remained paramount throughout the process. The On company was formally established in Zurich in January 2010 to develop a range of running shoes fully engineered in Switzerland using the latest technology.

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